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Showing posts from January, 2023

Spandan: A Festival of Opportunities

This blog focuses on the career-boosting benefits of Spandan and how it can unlock your dream career in the media industry. Spandan is the annual media fest organised by the students of VSJMC , the Journalism and Mass Communication department of VIPS - TC , Delhi, as part of their 5th-semester curriculum. Spandan is all about celebrating both the cultural and academic heritage, and the dedicated efforts of the students and coordinators make the event nothing less than a grand one each year. With unique themes shedding light on forgotten issues, the innovatively conceptualised media festival sets itself apart from general cultural festivals. Spandan has garnered widespread media coverage and popularity amongst various colleges and universities across India. The indomitable spirit of students has acted as fuel in the successful execution of Spandan for the past many years. Spandan provides a great opportunity for students to explore nuances of event management as well as understand the i...

Ye Unn Dino Ki Baat Hai - A Pre-event of Spandan 2022

Ye Unn Dino Ki Baat Hai was a pre-event held before Spandan 2022. It was a game carnival that teleported everyone to the good old days. The event’s objective was to introduce some classic Indian games to the video game generation and foster a sense of community and camaraderie. On November 29, 2022, a pre-Spandan event, "Yeh Unn Dino Ki Baat Hai", was organised by a group of students of the fifth semester, BA (JMC) , VIPS - TC , GGSIP University, Delhi. The event was held within the premises of the college and began around noon as per the schedule. Ye Unn Dino Ki Baat Hai Spandan is an annual media fest of VIPS - TC. It is organised by the fifth-semester students of their Journalism & Mass Communication department .  The chief invitees of the event included the Chairperson, VSJMC & VRC, Prof. Sidharth Mishra and Dean, VSJMC, Prof. (Dr) Charu Lata Singh. From L to R: Dr Baninder Rahi, Dr Vishnupriya Pandey, Prof. Sidharth Mishra, Dr Sunil Kumar Mishra, Dr Aneela Tah...

Marketing & Sponsorship Department: The Backbone of a Successful College Fest

A look into the Marketing and Sponsorship department of Spandan. Recap In my previous blog , we discussed the central departmental segregation for Spandan, the annual media fest of VIPS - TC, Delhi.  Spandan, as an event, has 6 vital departments - Editorial (Designing + Social media + Documentation), Production, Ambience, Hospitality, Security, and Marketing & Sponsorship.  In the previous blog, we discussed the role and responsibilities of all the departments but one, i.e., Marketing and Sponsorship. In this blog, we’ll touch upon the concepts of marketing and sponsorship from an event point of view, the sponsorship deck, the tariff card, the roles and responsibilities of the department, etc. Marketing - Definition, Concept, and Process Marketing (in relation to an event) refers to the specific tactics and strategies used to promote and sell an event to the target audience. The main goal of marketing an event is to generate the target audience’s interest in your event and...

Behind the Scenes: Understanding the Departmental Segregation of Spandan

Spandan, the annual media fest of VIPS - TC, comprises 6 departments - Editorial (Designing + Social media + Documentation), Production, Ambience, Hospitality, Crowd Management, and Marketing & Sponsorship. Recap In my previous blog , we talked about the basics of Spandan - what it is, its purpose, and the overall idea behind it.  Spandan is the annual mega media fest organised by the undergrad Journalism and Mass Communication students of VIPS-TC , Delhi. It sharpens students’ event management abilities, along with providing them with a platform to express and showcase their talent while getting noticed on a large scale.  For the 5th-semester BA(JMC) students, Spandan is more about organisation and management than participation. And to organise means to segregate or proper work division among the students. In this blog, I will discuss the various departments which collectively work towards creating Spandan. All the departments’ collective and uni-directional efforts mak...